How the Golden State Became Green, November 17th, 2016

The East Bay Chapter of the Berkeley Haas Alumni Network invites you to a stimulating evening with Berkeley Haas Professor Emeritus David Vogel, who will cover the extensive research for a book he is writing on California environmental leadership. He explains how although brown may be the new green during the state’s recent drought, California is, and has historically been, unabashedly green.

Vogel points to four key factors that explain the state’s environmental orientation:

  • A natural environmental beauty critical to the state’s identity and appeal as a place to live and work.
  • Substantial environmental threats that could undermine that identity and appeal, as well as physical and economic health.
  • Influential and well-educated citizens and civic groups with material interests in protecting or restoring the state’s natural environment.
  • Business interests that benefit by safeguarding California’s environment.

Vogel says that California’s most important lesson may be the extent to which it has demonstrated that economic growth and environmental protection can reinforce each other.

David Vogel is the Solomon P. Lee Professor Emeritus in Business Ethics at the Berkeley Haas School of Business as well as Professor Emeritus of Political Science at UC Berkeley.

This event is graciously hosted by Wendel, Rosen, Black & Dean LLP.

Date: Thursday,November 17th, 2016

Time: 6:00 pm – 8:00 pm

Location:  Offices of Wendel, Rosen, Black & Dean LLP

1111 Broadway – 19th Floor Conference Center

Oakland, CA

BART & Parking: Immediately at the 12th Street/Oakland City Center BART station exit; several parking lots nearby.

Cost: $25 Alumni & Guests / $15 Current Haas Students; hors d’oeuvres and drinks will be served.

For information about this event, contact Steve Wood at